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October 2021

Beyond Unsubscribe: Managing Marketing Preferences – Pardot + Salesforce

October 28 @ 10:35 pm - 11:00 pm
Respecting email subscriber preferences is essential for every marketer to understand and practice. You want to deliver messages that are relevant to subscribers so they are more likely to take action. At the same time, you have to stay compliant with a changing array of legislation so you can continue to do your job.

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Salesforce Multi-Org for Architects – Data Privacy & Security

October 29 @ 11:00 am - 11:30 am

Large Salesforce customers often have multiple Orgs and want to automate Data Privacy and Security across all of them. How can enterprise architects integrate with a number of Salesforce Orgs that have different configuration and data models, and address requirements such as processing DSARs(Data Subject Access Requests) for RTBF & Data Portability... Agenda • Introduction • Background/Trends • The data privacy, security, and compliance challenges of a multi-org landscape • Why is it important to address them? • Your CoE…

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